You Need a Technical Writer, because…
Not everything comes in a flatpack.
That new BBQ or bookshelf from the flatpack works great, but not as great as one that was purpose-built.
Assembling it is not as easy as you thought. The instructions are bad photocopies of bad drawings – which leaves you with no idea which is which – followed by a step-by-step guide in computer-generated translations.
Templates are useful, but they are limited.
Nobody reads instruction manuals. BUSTED!
Most people read at least the index or table contents to find solutions and answer questions.
Document Developers know how to improve access and usability of information.
Easily accessed information and understandable instructions reduce the time your experts need to spend on customer support.
Subject Matter Experts write for peer groups.
Engineers, architects, programmers, designers, and your local hairdresser are subject experts. They can tap into their knowledge to write documents that explain everything in their field…in a language their peers understand perfectly.
Technical writers, however, are skilled at presenting seemingly complicated information in a way that non-experts can understand. It doesn’t take away the cleverness of experts; it grows their audience.
Not everybody knows technical jargon.
Technical writers have the experience, training, and grammatical skills to explain complicated procedures, processes, concepts, and information to a broad audience; writing so a person with school level education can understand, but a university graduate still finds it interesting reading.
Document developers and technical writers are removed from the inner workings of a project. That means they have an overall or macro view. They see the entire project, not just single elements.
Consistency in style and layout
When technical communicators develop business documents, they use or create a style sheet for your company. Style sheets set the style preferences of your company; keeping everything consistent to project a standard of professionalism.
Similar to Cascading Style Sheets for websites, style sheets ensure all your business communication and documents (for example, user manuals, SOPs, codes of practice, and training material) have a consistent look and tone.
Technical communicators do more than tap away at a keyboard, adding and removing commas, they coordinate and manage the entire project.
They spend time doing research, managing information from subject experts, liaising with graphic artists, web designers, developers, and users.
Assigning these jobs to another employee adds workload that takes them away from their core responsibilities. While they spend time writing, your engineers can’t engineer, salespeople can’t sell, designers can’t design, and customer relations people can’t serve customers.